THE MAYO DUMP

Duke’s Mayo makes mayo. They also host college football bowl games. One of these bowl games partakes in a unique tradition called the Mayo Dump, where the winning team’s coach gets a cooler full of mayo dumped on their head.

But Duke’s wanted something even more spectacular to gain media attention, and they wanted it to involve their mascot Tubby. In other words, we had to somehow make a big gross spectacle even bigger.